Jon Price DipPFS
Independent Financial Planner

I'm Jon Price, and I run an independent financial planning firm based in Leamington, helping clients across the Midlands and South East take control of their financial futures.
I am a qualified financial planner providing independent and impartial advice. I am extremely passionate about helping my clients and their families manage their finances to achieve their life goals. My success in work and life has been about acting with integrity and building trusting relationships.
Outside of work I thoroughly enjoy time with family and friends and am fully involved in my kids sporting activities I am also very active and still play a variety of sports including cricket squash and golf.

My story
My grandfather first taught me the principles of investing, and that early spark never faded. I built a successful career in the corporate world - earning a degree in business, qualifying as an accountant, and holding senior commercial positions in global organisations.
Along the way, I watched many friends and family members – people who were successful in their own careers – make poor financial decisions, often simply because they had no one to guide them.
I’ve always wanted to help others make good financial decisions and reach their aspirations. So I left behind a successful corporate career, retrained as a financial planner, and I haven’t looked back. Helping people achieve their life goals is genuinely what I love to do.

My approach
Lifestyle financial planning is the cornerstone of everything I do. I always start by getting to know you - your needs, your circumstances, and your life goals. My job is to help you make confident financial decisions so you can achieve what matters most to you. Your aspirations drive the work I do on your behalf.
I offer whole-of-market advice, which means my recommendations are unbiased and tailored solely to your needs. My planning is strategic, tax-efficient, and highly personalised – designed to optimise your financial outcomes and support your long-term success.
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Your financial future